Get to Know Me

Hello, I'm Asif Sharief holding a Bachelor’s and Master’s in multimedia design, where I explored graphic design, VFX, photography, and web design, I developed a strong foundation in design principles and visual storytelling. My career began as a QA Game Tester, where I quickly realized that user experience goes far beyond just functionality. Through testing games, I gained a deep understanding of how design choices directly impact the user journey, and I became passionate about creating seamless, user-centered products. This experience sharpened my attention to detail and my ability to spot issues that affect the user experience.

Transitioning into UX/UI design felt like a natural evolution, combining my passion for design with my understanding of user behavior. My background in multimedia design has equipped me with a strong grasp of visual hierarchy, color theory, and interaction design—core elements that are essential in creating intuitive and aesthetically pleasing interfaces. My journey from testing software products to UX/UI allows me to approach design from both a creative and analytical perspective, ensuring that the products I craft are not only visually stunning but also meet the needs of real users.